WHY "OLIVER LANE"
Named after the dog who approves everything.
Oliver is a Vizsla with strong opinions. Every product we sell has to survive his inspection and ours: useful, well made and fairly priced. If it doesn't make the cut, we don't sell it.
OLIVER LANE
Small things,
made well.
We look for products that fix a real annoyance or make a moment better, then sell only the ones we would buy ourselves. No fluff, honest descriptions and a 30-day guarantee on everything.
See the productsOur story
THE LINEUP
What we make right now.
FISHING
EyeCam Underwater Camera
Stop fishing blind. Drop it in and see fish, structure and how they react to your bait, live on a 4.3" screen. Ice, kayak, dock or boat.
From $89.99 →
PERSONALISED
Custom Pet Face Hoodie
Your dog's face, drawn in one line from your photo with their name underneath, embroidered on a heavyweight hoodie.
From $74.99 →
HOW WE WORK
Four promises on every order.
Honest pagesWe tell you what a product can't do as well as what it can.
30-day guaranteeNot happy? Send it back within 30 days for a refund.
Free US shippingTracked delivery on every order, no minimum.
Real humansEmail hello@oliverlane.co and a person answers, usually within a day.